Expert Marketer Magazine


United Kingdom


The Spark

Greg Orme

My purpose is to inspire ‘The Spark’ in leaders and organisations.

I work with senior executives to change organisations and develop inspirational leadership to achieve transformational results. Based on over 20 years working within the digital media and marketing sectors I specialise in cultures which require creativity and innovation.

Recently I’ve worked with global clients such as Sky, Ogilvy & Mather, the International Olympic Committee, The World Economic Forum, Aardman Animation, Randstad Group, and Virgin Media. My book “The Spark – How to Lead Commercial Creativity” (FT Publishing, 2014) is being launched in China in 2015.

Between 2004 and 2008 I was CEO of the Centre for Creative Business at London Business School delivering leadership development programmes and strategy advice to creative industry leaders. Prior to gaining an MBA at London Business School I spent ten years as a journalist where he was part of the management team at ITN’s award-winning Channel Five News.

I live in South Warwickshire in the UK with my wife Sophie, our two wonderful sons, and a chocolate Labrador called Rolo.